Heavy Bubbles


  • Client: Sodastream
HeavyBubbles is a global campaign we did for Sodastream, that went viral overnight.
(The video’s overwhelming viral effect resulted in over 1 million views in less than 24 hours, with 30,000 shares).
The campaign highlights one of the brand’s strongest virtues: the fact you don’t have to carry sparkling water bottles home from the store. In order to demonstrate this fundamental feature, we created a fictional brand called HeavyBubbles, developed by the strongest man on earth – Thor Björnsson, “The Mountain” from Game of Thrones.

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